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A creative copywriting toolkit for founders who know their product is good — but don’t know what to say on the package. This swipe file is filled with questions to ask yourself about your product, to eke out a bit more personality and color than “it’s really good, you should buy it because it’s good.” surface level text.
This is a way to get your creative juices flowing when you’re blanking.
You don’t have to be a creative person to write creatively.
Stop writing packaging copy that sounds like everyone else (or ChatGPT).
A creative copywriting toolkit for founders who know their product is good — but don’t know what to say on the package. This swipe file is filled with questions to ask yourself about your product, to eke out a bit more personality and color than “it’s really good, you should buy it because it’s good.” surface level text.
This is a way to get your creative juices flowing when you’re blanking.
You don’t have to be a creative person to write creatively.
Stop writing packaging copy that sounds like everyone else (or ChatGPT).