Services
BRANDING & LOGOS | PACKAGING DESIGN | GRAPHIC DESIGN FOR EVERYTHING ELSECreated with curiosity,
powered by process.
I have a habit of falling down rabbit holes. (In a good way).
When I'm designing packaging, I'm not just looking at what others are doing, or blindly following trends. That's why my process is driven by curiosity.
I'm diving deep into understanding your product and what makes it special. Design research brain unleashed, I’m uncovering unexpected stories, exploring high and low, museums and memes, science, history, and whatever fascinating tangent might reveal a fresh perspective. My mental library of weird and wonderful is SO ready for this.
Every project starts with a question.
Then we see where it leads.
Connecting dots that nobody else thought to connect.
Creativity may fuel the work, but systems keep it on track.
I've spent years refining a design process that balances creativity with real-world constraints like timelines, budgets, and retail realities (boring but very important.). I’ll keep us on track, and that means fewer surprises, clearer communication, and a smoother experience from first conversation to final files.
The goal isn't just beautiful things. It’s things that function.
Packaging
Project Pricing
The Starter
Packaging option: Basic
Focused, high impact packaging design for side hustlers and those just starting out, and want it executed beautifully.
Professional packaging design project, with a simplified, streamlined, quicker project focused on look and feel.
Single product label/box concept: One packaging design created for a single product, label, or package format.
Done-with-you process: I’ll guide you through everything that’s needed for the project from your end.
DIY copywriting: You create your own packaging copy using my worksheets.
You “shop around” and select your packaging supplier, manage production quotes, and provide the final dielines for design.
Limited revisions
Quicker turnaround
Price: $3,500+
Popular
Retail-ready
Packaging option: Standard
For those ready to scale: I will guide founders through packaging decisions unlocking confidence, preventing mistakes, and helping you show up professionally in the market. A more in-depth project, with experienced and thoughtful guidance in a collaborative “done-with-you” way.
Guided strategy session: defines exactly who your product is for, what makes it different, and how it should compete on the shelf.
Messaging: writing the key messaging, product descriptions, headlines, and packaging copy that communicate your value clearly and with personality.
Compliance guidance: Practical advice on packaging regulations, required information, and common compliance pitfalls relevant to your product.
Multiple concepts: Several distinct creative directions exploring different ways your product could appear in the market.
Packaging system for multiple SKU’s: A structured design system that allows multiple products, flavors, scents, varieties, or formulations to work together as a cohesive family.
Supplier coordination: I’ll work with printers, manufacturers, and packaging suppliers to guide us throughout the production process. Final review and preparation of production files before they are sent to print.
Price: $12,000+
Total takeover!
Packaging option: Custom
Ready to take over the world? Let’s do it. This is for founders who want me involved from start to production.
Everything in the Retail-Ready, and also:
Compliance
Custom sourcing
Fully custom concepts
Packaging system and hierarchy
Multi-SKU labeling system
Printer coordination
Retailer pitch support
90-day post-launch support
Price: $25,000+ / custom
Branding
Project Pricing
Logo only
Best for those who are just starting out, who need a brand identity they can launch quickly but with confidence.
INCLUDES:
Creative direction + moodboard
Two designs, limited revisions
Logo files
Color palette (print+digital)
Typography + Fonts
Short brand guidelines document
Timeline: 2 to 4 weeks from kickoff
Price: $2,500
Full Branding
A more in-depth project, for a full brand universe system including logo suite, visuals, and strategy. Designed to help you look awesome everywhere.
INCLUDES:
Creative direction + moodboard
Multiple concepts, sketches, ideas
Brand strategy and design thinking
Logo files
Color palette (including Pantone)
Typography system
Icons, design elements, patterns
Full strategic brand guidelines document including photography styling, visual design guidelines, and mockup examples
Timeline: 6 to 8 weeks from kickoff
Price: $6,000
Monthly Retainer
Graphic Design
Graphic design services for “everything else”.
Billed on a monthly basis, so you’ll get the benefits of an ongoing partnership that guarantees dedicated design support, on-time delivery of high-quality design work and graphics, and a cohesive visual look across all your marketing materials.
Booked hours per month can be used for anything
Print collateral
How about some eye-catching brochures, banners, stickers, or flyers? Sales sheets or mailers? Billboards or postcards? Stickers and stamps, and anything else printed!
Social media graphics
Designs for graphics for social, email, and web, basic animations, infographics, campaign ideas and graphics
Art direction for photoshoots
For video and photography shoots, ensure the content created matches the overall brand. I can plan which shots are needed, and even do props and styling.
Presentations
I love doing slides – whether they’re in Powerpoint, Keynote, Google Slides, or even Canva – I’ll do your template and slides.
Swag + Merch
From t-shirts and beanies to customer gifts unique to you, I can help figure out some inspired ideas for sustainable swag items people will actually cherish and keep for years to come.
Design templates
Canva or Google Docs templates for social media graphics and sales sheets, email newsletter templates, etc. No gatekeeping here – I want to empower you to generate some of your own graphics on your own, without having to hire a pro every time!
Store signage + sales materials
Need an influencer box kit to boost your brand? A box for Costco? Shelf talkers? Signage? Custom packaging tape?
Events + tradeshow
Add sparkle to your events, I can help with event activation ideas, signage, even decor. Event signage and fun swag that stops people in their tracks, designs are crafted to grab attention and engage your audience. Your product deserves to shine!
Book retainer hours:
Other needs?
Talk to me about other project types!
Web + Email + Digital
Setting up email templates, or a new website or ecommerce, or your social media channels, SEO, or other digital life
Marketing & Campaigns
Ideas and execution for popup events, ad campaigns, commercials, photoshoots, and the rest of “agency work”
Anything else?
I know how to do a lot of stuff, so always feel free to ask, I will tell you honestly if I’m not the right person for the project. I will most likely know someone who is!