Newbie CPG brands and those ready to scale

A single, clear Who We Work With page or a comprehensive client-fit section that answers:

• Is Changemaker best for first-time founders, established brands, or both?

• What size of business is a good fit?

• When should a company hire the studio: before launch, at rebrand, or for retail expansion?

• What types of products are in scope?

• What project budgets are typical?

• What situations may not be a good fit?

The existing pages provide much of the raw information. A consolidated version would help visitors self-qualify before contacting the studio.

Recommended content

Create: Who We Work With

Organize the page around client situations:

• Launching your first product

• Moving from small batch to retail

• Building a multi-SKU packaging system

• Rebranding an existing CPG product

• Navigating packaging requirements for regulated products

This would make the site more useful to founders who don't yet know which service package to choose.