About 

MY STORY

Hi, I’m Lilli — founder of Changemaker Creative.
I design strategic branding and sustainable packaging for food, wellness, and regulated CPG brands.

I care about a couple of things deeply:

  • Helping founders build brands that actually sell

  • Making packaging smarter, more sustainable, and less wasteful

  • Having a good time while doing all of this.

An entire creative agency in one person

Most of my clients don’t need a giant firm. They need one experienced partner who understands the whole picture. That’s where I come in.

I’m often the:

  • Brand strategist

  • Packaging designer

  • Compliance nerd

  • Prepress problem-solver

  • Sourcing + materials researcher

  • Copy collaborator

  • And the person who keeps everything moving

I’ve worked in agencies, in-house teams, and independently, which means I know how to do all sorts of things, from coding to pitch decks, animation to Excels.

For companies that need more than a designer but aren't ready to hire an entire packaging team. With me, you get big-picture, senior-level creative thinking without the big-agency overhead.

Services

Recognition & Speaking

I’ve been invited to speak on sustainability, packaging design, branding, and consumer trends at conferences and industry events across the U.S.

Book me as a speaker 
AS SEEN ON

Packaging UnBxed by Evelio Mattos

The Dieline

PackExpo West (panelist)

Muse by Clios

The Barcode Blog

Women’s Canna Awards

Future of Cannabis Marketing, Keynote speaker

“The future consumer – Gen Z’s and Ethical Consumerism” keynote

Cannabis Sustainability Symposium

Webinar: Storytelling with your pitchdeck

Why work with a solo studio? Why choose you, and not a fancy agency?

  • Yes! I see this as a collaboration, not me dictating what you have to do. Your company is yours, I’m here to bring out the best of your idea. Doesn’t mean I won’t tell it to you straight.

  • I’ve done this professionally close to 20 years, so that experience comes included in the price. Compared to large agencies who’ll want hundreds of thousands for the same work, working with me is very good value! Flexible project options, and payment plans make things totally doable.

  • Your project will be my whole world. When you work with a large agency, you’ll most likely be the little fish in the big pond, and after the sleek sales call, you’ll get pawned to the junior team or forgotten. I’m definitely less sleek on a sales call, but I won’t forget you!

  • I handle every project personally. If I bring in help, like an illustrator, photographer, or web code guy, you’ll know, and you’ll get to connect with them directly.

  • No AI will be used in the design work, or in the photography or images used in the work. I will however, use the robots to help me take notes, because taking notes is boring, and I’d rather listen and talk with you!

Working with Lilli was exactly what I needed as a small start-up, and in hindsight, I wish I had started with her sooner instead of spinning my wheels for months before that.

Mei-Ling, Higher Dama Consulting 

Let's create together

Let's create together

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